IFRS 15 provides useful information about the nature, amount, timing and uncertainity of revenue and cash flows arising from a contract with a customer.
"Don't find customers for your products, find products for your customers."
Revenue from operations is at core of interest for useres of financial statements of any entity.
On a lighter, summer note, I included some big brand vision and mission statements on how companies wrap generation of revenues into words.
Can you guess what are those companies selling? ⏩ Solution on the final slide.
Opening quote by Seth Godin, an US-American author and marketing expert.